Non-alcoholic
Blue Ridge Beverage
Vita Coco Tropical fruit
Functional/Wellness Beverages
All Market Inc.
About Vita Coco Tropical fruit
This fruit punch was created in collaboration with Rihanna, and unlike your average fruit punch, ours is tropical. Other things that are tropical include the sun, the beach, palm trees and fancy drinks with umbrellas. Needless to say, tropical equals “awesome.” And since a little “awesome” is always good, we sliced, diced, and squeezed a bunch of fruit into the awesome tropical perfection you hold in your hand. You’ll thank us for it. Drink up!
About All Market Inc.
Vita Coco got its start in 2003 when Ira Liran and Michael Kirban met two women from Brazil. Missing from America, the women shared, was the Brazilian favorite “agua de coco,” coconut water, the most nutritious and delicious drink in the world. Two months later, Liran was in Brazil learning more about the beverage and working with coconut plantations and producers while Kirban began market research in New York. Since it debuted in 2004, Vita Coco has become one of the fastest growing lifestyle beverages in North America.
