Founded in 1994 by two beer-loving friends, Magic Hat is one of Vermont’s original craft breweries. The brewery continues the tradition of bringing surprise and delight to all who enjoy great beer, from the iconic #9 to the latest elixirs off our pilot system. Magic Hat is home to The Artifactory®, the nerve center of all things Magic Hat, including a tasting bar, retail store, and kitchen, serving a full food menu and pints of 15 different beers.
As with any art, our beer takes shape through equal parts chaotic chemistry, humble patience and blind faith. Each is a unique show and best shared in the rousing company of kindred spirits.
FIFCO USA, headquartered in Rochester, New York, is among the top 10 brewers in the United States. With our triple bottom line philosophy, we believe that the best way to run a profitable business is to work hard every day and be passionate about taking care of our communities and our planet.
Our diverse portfolio features a variety of remarkable brands and breweries. From the fun flavors of Seagram’s Escapes to the rich history of Genesee Brewing Company to the adventurous spirit of Magic Hat Brewing Company and so much more, we are proud to give customers exactly what they want, when they want it.
FIFCO USA also owns exclusive rights to import and market the Labatt family of brands and the Imperial brand of beer in the U.S. Along with our own brands, we contract brew beer and other alcoholic beverages on behalf of other companies.